Numbers they can captivate you, control you and hold you in their claws. BUT only if you let them! Today I am going to talk to you how you shouldn’t let yourself be controlled by numbers. I think we all have done it once or twice, where we let ourselves just get sucked into this whole numbers game! Well, I have let it happen.
First I just wanna say, that looking at your numbers is it your page views, your followers count on Instagram & Twitter, Newsletter subscriptions or Bloglovin’ following isn’t bad at all! We all wanna know how we are doing on the internet and if what we put out there is going down well with people. It can be so rewarding seeing the numbers going up. Yes, it feels bloody amazing!
However when those numbers drop or even just stagnate you start questioning yourself. Is it not enough what I am putting out there? Do people don’t like my stuff anymore? Why are they unsubscribing/ unfollowing me? What am I doing wrong?!?
It’s so easy to let those thoughts in. How can you not, when you put yourself out there every day of every week. The numbers game is getting to you but how can you stop it?
I found once I got sucked into the numbers and it started defining what or how I put my work out there the numbers got even worse. This was regarding my blog btw. From spring last year until summer I had such good stats. They were steadily rising but then I started my internship and my stats went down. And from month to month it seemed it got worse. And with that, I started questioning what I have been doing. I thought maybe because I stopped uploading twice a week I wasn’t doing so well anymore or maybe I just was out of touch with the blogging world. I just didn’t know! But enough was enough and I told myself how did I come here? Why am I just semi-enjoying writing blog post after blog post and always worrying how it will be doing.
So I just stopped caring. It sounds so easy but it took me a week or two to not check my stats every morning, lunch and evening. But I got there and with that, I saw my stats slowly but surely improving! It wasn’t the change from two to one blog post a week or anything else. I think I put so much pressure on myself that I didn’t see a way out. Instead of looking at my stats once a day closely and analysing them I just say the declining numbers. I had stopped promoting my post as much as I used to because I didn’t see what it was doing for me tweeting about them all the time etc. So instead of over-checking my stats, I put more effort into tweeting about my blog and connecting with other bloggers.
Moral of the story – look at your numbers but don’t let them define you. Put anything you are proud of out there regardless of what others may think. If you are proud of it – the likelihood others liking it is far greater than them disliking it. Just this week I uploaded I think only one picture on Instagram because I didn’t feel like posting any others. Yes, I lost about 40 followers and gained practically none but who cares!?! I already have some great pictures to upload next week and I know I’ll see an improvement. I rather have a decrease in my following than uploading just for the sake of it.
That’s also how I handle my blog now. I still upload every week a blog post and I push myself to bring you the best posts as possible but if I am not feeling it at all, I’ll just skip a week. I still look at my numbers as it still is a really good indicator how my little space here is doing and yes, I wanna see those numbers go up and up, who wouldn’t? But I keep in mind that I change and my followers change and sometimes it’s not their cup of tea anymore what I am writing so they go. Hell, I even stop following people when I feel like their ideas and work doesn’t resonate with me anymore. That’s life.
Anyways, this was a long one. I had this post in my draft folder for a long time and this train journey just got me the time and peace I needed to get it all out. I hope this will help anyone going through a hard time with their blog or Insta etc. There is a light at the end of the tunnel. Take some time out and rethink why you started writing/ uploading pictures. It’s because you love doing it and not because you wanna please others.
So, before I don’t stop rambling on I just wanna thank you for reading this post and remember you are awesome!
Have a good one, xx.